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Personal UX, CX and BX Blog

A personal blog by Jaime Páez covering User Experience (UX), Customer Experience (CX), and Brand Experience (BX).

Category: Multisensory UX

Immersive Wine Journeys: Discovering the Art and Culture of Winemaking

December 1, 2023 Jaime Páez AR/VR, Customer Experience (CX), Multisensory UX, UX Innovation

In the heart of wine country, a quiet revolution is underway. The traditional wine tasting experience is being reimagined through[…]

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Sensory UX Beyond Visuals: Multi-modal Design Integrating Smell, Temperature, and Kinesthetic Feedback

October 15, 2023 Jaime Páez Emerging Technology, Haptics, Multisensory UX, UX Innovation

In the rapidly evolving landscape of user experience (UX) design, the focus has traditionally been on visual and auditory elements.[…]

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Wine Tastings Explained: A Practical Guide to Savoring Every Sip

February 13, 2023 Jaime Páez Customer Experience (CX), Multisensory UX, Neuroscience, UX, UX Research

The world of wine evaluation has long been shrouded in mystique and specialized vocabulary, creating unnecessary barriers for enthusiasts seeking[…]

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